Noticing a Decline in Clicks?
With the introduction of AI overviews and AI engines businesses are seeing less clicks to websites and ads. But that doesn’t have to be you. At LeadPoint, we implement both GEO (generative engine optimization) and AEO (answer engine optimization) strategies to drive conversions.
What is GEO?
GEO focuses on creating authoritative, context-rich content that generative AI tools can reference in their responses to potential customers.
What is AEO?
AEO targets traditional search engines by structuring content for direct answers in AI summaries to get you in front of your ideal customer.
What Our Clients Say
In our first month with LeadPoint Digital, we had the highest-grossing revenue month and shattered every record in the 25+ years we’ve been in business.
LeadPoint Digital has helped us level up our website presence and help generate more traffic for our website and lead generation. Since we started working with LeadPoint, we’ve seen more people access our online content and have the data to better understand those visitors.
We’re Impressed with your approach to this work. Your emails and comments consistently show a real understanding of our program, which could only come from taking the time to dig into the details.
Oh. My. Gosh. It’s a thing of beauty! We are absolutely over the moon with the new website! Thank you. Thank you. Thank you. Your effort pushed this over the finish line. You did all the heavy lifting. What a monumental effort and a monumental new face to the world!
Working with LeadPoint Has Been a Great Experience. They’ve significantly improved our SEO performance, and we’re seeing great early results from our search engine marketing campaigns as well. Their team is reliable, quick to communicate, and genuinely invested in our success. They are everything you would want as an extension of your marketing department.
Are You Optimized for AI?
Search may be changing, but good communication is timeless. Choose an AI optimization partner fluent in the latest tech and proven marketing techniques. Here’s how we help you win.
More mentions mean customers remember you when they’re ready to buy. If you show up regularly across digital platforms, then your efforts are paying off.
Generative engines prioritize recent, relevant information. Stay active with new content, thought leadership, PR mentions, and industry roundups.
Track how your overall leads or revenue grow in relation to your GEO investment. An increase in visitors to your store may be a result of AI overview presence.
Before you consider GEO, ensure you have a strong SEO strategy in place. Don’t worry, we can help you get there!
AI-generated search overviews are evolving fast and what works today might change. Our people-first approach helps us stay on top of tech, while connecting with your customers.
AI engines need to be able to read your content in order to use it. We run a technical audit to ensure it’s as accessible as possible.
Don’t Chase Trends. Get Results.
Optimize Your GEO Strategy
Ready for a GEO strategy that’s grounded in proven strategy and backed by data? Schedule a free consultation with one of our experts.
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